Generation Consultant

This documentary explores the phenomenon of 'generation consultants' who were hired in the 1980s and 1990s to advise corporations on how to understand and market to younger demographics. It delves into the assumptions, strategies, and impact of these consultants on workplace dynamics and marketing campaigns during that era.

As a short documentary from 1996, 'Generation Consultant' did not receive widespread critical reviews in the traditional sense. Its reception is primarily gauged by its niche audience and its effectiveness in capturing a specific cultural moment related to generational marketing and corporate advisory roles.

• Offers a unique look at a specific, niche consulting trend.

• Provides historical context for generational marketing strategies.

• Its short runtime makes it an accessible overview.

Google audience: Information regarding specific Google user reviews for this short documentary is not readily available.

The concept of 'generation consultants' emerged as a response to the perceived distinct values and behaviors of the Baby Boomer and Generation X cohorts, influencing corporate strategies throughout the late 20th century.