It Pays to Advertise!
It Pays to Advertise!

Movie spotlight

It Pays to Advertise!

1936
Movie
76 min
Swedish

Mr. Miller is the CEO of a big soap company whose son Henry like to spend his father's money but isn't interesting in working. Henry's laziness makes Mr. Miller upset and stressed out, so he assigns his young secretary (who the son also is in love with) to figure out a way to make Henry work and she will get 10,000 crowns ($1000). But things doesn't really to turn out the way Mr. Miller imagined.

Insights

IMDb6.5/10
Director: Larry C. SmithGenres: Comedy, Drama

Plot Summary

Based on a popular play, the film follows the misadventures of a young advertising man who attempts to make a name for himself by launching his own campaign. He faces numerous challenges and humorous situations as he navigates the competitive world of advertising, all while trying to win the affection of a young woman.

Critical Reception

This film was met with a generally positive reception for its lighthearted comedic tone and its exploration of the burgeoning advertising industry of the era. It successfully captured the spirit of the time and offered an entertaining viewing experience.

What Reviewers Say

  • Praised for its energetic performances and brisk pacing.

  • Appreciated for its witty dialogue and satirical look at advertising.

  • Seen as a charming and enjoyable early talkie comedy.

Google audience: Audience reception data for this early film is not readily available.

Fun Fact

The film is an adaptation of the 1911 Broadway play of the same name, which was a significant success in its time.

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