

Movie spotlight
Vogues of 1938
An early Technicolor musical that concentrates on the fashions of the late 1930s, this film was reissued under the title All This and Glamour Too. The top models of the era, including several who are advertising household products, are in the cast. The plot centers around a chic boutique, whose owner, George Curson (Warner Baxter), tries hard to please his customers while keeping peace with his unhappy wife. A wealthy young woman, Wendy Van Klettering (Joan Bennett), decides to take a job as a model at the fashion house, just to amuse herself, but her presence annoys Curson, who must put together the best possible show to compete with rival fashion houses at the Seven Arts Ball. The film includes several hit songs, including the Oscar-nominated "That Old Feeling" by Sammy Fain and Lew Brown.
Insights
Plot Summary
A bankrupt fashion designer desperately seeks a wealthy investor to save his business. He concocts a scheme to marry a glamorous socialite, but things become complicated when he falls for a charming young model. The film follows his attempts to navigate his financial woes and romantic entanglements amidst the high-stakes world of haute couture.
Critical Reception
The film was a moderate success, praised for its lavish production numbers and energetic performances, though some critics found the plot somewhat predictable. It is remembered as a colorful example of Hollywood's Golden Age musicals.
What Reviewers Say
Praised for its dazzling Technicolor and energetic musical sequences.
Appreciated for the performances of its lead actors, particularly Joan Bennett.
Some noted a familiar plot structure within the musical genre.
Google audience: Audience reception data for this film is not readily available.
Fun Fact
The film is notable for being one of the earliest major Hollywood musicals to be filmed entirely in Technicolor, showcasing vibrant colors that were groundbreaking for its time.
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