Data Mining the Deceased: Ancestry and the Business of Family
Data Mining the Deceased: Ancestry and the Business of Family

Movie spotlight

Data Mining the Deceased: Ancestry and the Business of Family

2018
Movie
57 min
English

“Data Mining the Deceased” prods the industry behind the exponential intensity in genealogy. What are the motivations of the key players and how are their ambitions affecting the millions of North Americans who are searching for answers?

Insights

Director: N/AGenres: Documentary, History

Plot Summary

This documentary explores the rise of Ancestry.com and similar genealogy services, examining how these companies leverage vast databases of historical records and DNA information. It delves into the business models that have turned tracing family history into a multi-billion dollar industry, questioning the ethics and implications of commodifying personal lineage.

Critical Reception

Information on critical reception for this documentary is limited, as it appears to be a niche film not widely reviewed by major publications. However, it is recognized for its insightful look into a growing industry.

What Reviewers Say

  • Highlights the intersection of technology, history, and personal identity.

  • Raises questions about privacy and the commercialization of ancestry.

  • Provides a critical perspective on the booming genealogy industry.

Google audience: Audience reviews are scarce, but those available suggest viewers found the documentary informative about the business aspects of genealogy services.

Fun Fact

The documentary likely benefits from the widespread public interest in genealogy, spurred by services like Ancestry.com and 23andMe, which have made DNA testing and historical record access more accessible than ever before.

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