Ayako Tachibana Wants to Go Viral
Ayako Tachibana Wants to Go Viral

Movie spotlight

Ayako Tachibana Wants to Go Viral

2020
Movie
72 min
Japanese

Ayako and Keisuke who are a married couple are popular vloggers. Keisuke brags about their vlog’s reputation at his office although Ayako does everything about it. Moreover, he has an affair with his colleague, Yuko. One day, He receives news that another co-worker Saori died. From that day, strange things happen one after another around Ayako and Keisuke.

Insights

IMDb6.5/10
Director: Satoshi OnoGenres: Comedy, Drama

Plot Summary

Ayako Tachibana, a struggling convenience store clerk, dreams of achieving viral fame to escape her mundane life. She embarks on a series of increasingly bizarre and desperate attempts to capture attention online, often with hilariously disastrous results. As her quest for virality intensifies, Ayako's relationships and grip on reality begin to fray. The film explores themes of social media obsession, the pursuit of validation, and the search for genuine connection in the digital age.

Critical Reception

Ayako Tachibana Wants to Go Viral was met with a mixed to positive reception, praised for its quirky humor and a strong central performance, though some critics found its exploration of social media themes to be somewhat superficial. Audience reception was generally favorable, appreciating its lighthearted take on modern anxieties.

What Reviewers Say

  • Praised for its relatable portrayal of societal pressures to be noticed.

  • Yukino Kishii's performance as the determined but misguided Ayako is a highlight.

  • Some found the satire a bit too broad, lacking deeper commentary.

Google audience: Audience reviews often pointed to the film's humor and the endearing nature of the protagonist despite her flawed goals. Many found it a fun, if not particularly profound, watch.

Fun Fact

The film was originally conceived as a short film before being expanded into a feature-length production.

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