How to Get Ahead in Advertising
How to Get Ahead in Advertising

How to Get Ahead in Advertising

1989Movie95 minEnglish

Pressure from his boss and a skin-cream client produces a talking boil on a British adman's neck.

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IMDb6.6/10
Rotten Tomatoes75%
Google Users70%
Director: Bruce RobinsonGenres: Comedy, Drama, Satire

Plot Summary

Dennis Dimbleby, a successful but deeply neurotic advertising executive, begins to suffer from extreme stress and paranoia, leading to hallucinations of a boil on his shoulder that speaks to him. This surreal manifestation reflects his internal struggle with the superficiality and ethical compromises of his profession. As his mental state deteriorates, his career and personal life are thrown into chaos, culminating in a bizarre attempt to launch a new product for his agency.

Critical Reception

How to Get Ahead in Advertising was met with mixed to positive reviews. Critics praised its sharp satire and Richard E. Grant's performance but found its dark, surreal humor and bleak outlook challenging. The film has since gained a cult following for its audacious and uncompromising critique of consumerism and advertising.

What Reviewers Say

  • A darkly comic and surreal satire of the advertising industry.
  • Richard E. Grant delivers a tour-de-force performance as a man unraveling.
  • Its bleakness and unconventional humor may alienate some viewers.

Google audience: Audiences generally appreciate the film's unique satirical edge and Richard E. Grant's committed performance, though some find its tone overly dark and its message relentless.

Fun Fact

Richard E. Grant has stated that the famous boil on his shoulder was actually a cleverly designed prosthetic that took hours to apply.

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