Movie spotlight
Just Eat It: A Food Waste Story
We all love food. As a society, we devour countless cooking shows, culinary magazines and foodie blogs. So how could we possibly be throwing nearly 50% of it in the trash? Filmmakers and food lovers Jen and Grant dive into the issue of waste from farm, through retail, all the way to the back of their own fridge. After catching a glimpse of the billions of dollars of good food that is tossed each year in North America, they pledge to quit grocery shopping and survive only on discarded food. What they find is truly shocking.
Insights
Plot Summary
This documentary follows filmmaker and "food waste activist" Trygve Børsheim as he embarks on a journey across North America to expose the shocking amount of edible food that is discarded daily. Through personal challenges and interviews with experts, the film explores the systemic issues and individual habits that contribute to this global problem. It offers practical solutions and inspires viewers to rethink their relationship with food.
Critical Reception
Just Eat It received positive reviews, with critics praising its informative nature and engaging presentation of a critical environmental and social issue. Audiences appreciated the practical advice and the film's ability to inspire behavioral change regarding food consumption and waste.
What Reviewers Say
A thought-provoking and eye-opening look at the global food waste crisis.
Effectively combines personal journey with expert insights.
Inspires viewers to take action and reduce their own food waste.
Google audience: While specific Google user ratings are not readily available, reviews generally highlight the film's effectiveness in raising awareness and motivating viewers to be more mindful of food waste.
Fun Fact
The film's director, Grant Baldwin, also directed the critically acclaimed documentary 'The Clean Bin Project,' which shares a similar environmental focus.
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